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What happens once you delete a group

More about deleting a subscriber group and restoring an accidentally deleted group.

Written by Betânia

Deleting groups

To delete a subscriber group:

  1. Go to Subscribers.

  2. Select the Groups tab.

  3. Click More next to the group you'd like to delete.

  4. Click Delete.

Deleting a group does not remove the subscribers themselves from your account.

When a group is deleted, all subscribers who belonged to it remain active members of your overall list; only the organizational group category is removed.

Removing subscribers from a specific group

If you want to keep subscribers in your database but remove them from a specific group, follow these steps:

  1. Select the checkbox next to the subscriber(s) you wish to modify.

  2. Click the Actions button.

  3. Select Remove from group from the dropdown menu.

Deleting subscribers entirely

If your goal is to remove subscribers from your account and all associated groups permanently:

  1. Select the checkbox next to the subscriber(s) you want to remove.

  2. Click the Actions button located above the list.

  3. Select Delete.

For more information, refer to the guide on How To Delete Or Forget A Subscriber.

⚠️ Deleting a subscriber removes their profile from your entire list, not just a single group.

How to Recover Deleted Subscribers or Groups

If a group or a set of subscribers was deleted by mistake, you can restore them using the following methods:

Restoring via Campaign Reports

You can recover subscribers by extracting them from the data of a previously sent campaign:

  1. Open the report of a campaign sent to the deleted subscribers.

  2. Navigate to the Subscriber activity tab.

  3. Select the subscribers from the list and use the Copy to group feature to add them back to your active list.

Contacting Support for Recovery

If you are unable to restore the data yourself, contact the human support team.

Support agents can assist with the technical recovery of accidentally deleted groups and their associated subscriber records.

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